Top 5 Local Keywords To Rank For In Your Industry Plumbing, HVAC, Roofing
Let’s Be Honest Many Are Guessing Their Keywords. You know most small business owners think they know what their customers search for. And they will think for a moment and say that people just type plumber near me or I am sure they look up HVAC repair. Maybe they are right but guessing isn’t the […]
Free Google Tools Every Business Should Use But Rarely Does
Ok fellas here is the thing and that is most small business owners think SEO tools are expensive, complicated or not worth the time. Big mistake because Google the same giant everyone is trying to please has already given you a full set of free Google tools for businesses that can help you climb local […]
Google Maps Vs Yelp Vs HomeAdvisor: Where Should You Focus?
If you run a local service business and it doesn’t matter whether you are a roofer, a plumber, an HVAC tech or a landscaper one thing you have probably been told is that you need to be on all the major platforms to get your piece of the pie. Google Maps, Yelp and HomeAdvisor I […]
Why Local Service Businesses Need To Dominate Google Maps This Fall?
Oh yes fall is that time when homeowners, landlords and property managers start prepping for winter. Heating systems get serviced, gutters cleaned, roofs inspected and plumbing checked before the cold hits. And guess where they go first when they need a contractor? Yep that’s right it is Google Maps the one and only hope. And […]
Top 3 Google Maps Mistakes That Are Costing You Leads
Hey pull out your phone and then type roofing near me and look at the results. Well tell me what do you see? Oh what’s that the Google Maps Pack has three listings or maybe four with ratings, directions and quick contact buttons. Well let me tell you something those few businesses are about to […]
Why ‘Near Me’ Searches Are Exploding And How To Rank For Them
I know you have seen it yourself. Just type on Google about pizza near me, roof repair near me or best coffee shop near me. Yeah everyone is doing it right? In fact these searches are growing faster than any other local search type. And if you ask why? That is because people don’t want […]
Google Maps SEO For Roofers: Ranking Above Big Chains
If you own a roofing company then you have probably noticed something frustrating and that is when someone types roof repair near me into the Google search bar and the top spots on Google Maps are often taken by big chains or franchises. Since they have got much bigger budgets, teams, and resources that you […]
The Best Times To Run Local Ads (Based On Industry Data)
Most small business owners run ads the way they leave lights on in an empty room like always on, always burning money. And I get why they do that because Google and Facebook make it easy to just let ads run 24/7. But and this is a big BUT as that is also the fastest […]
Is Your Business Info Consistent Across The Web? Here’s Why It Matters
Most business owners don’t think twice about their contact details. All they think is necessary is that you have got your name, address, phone number, maybe a few listings online and you assume they all lined up perfectly. But here’s the truth if your details aren’t identical everywhere then you are really hurting your own […]
Google Posts Strategy for Contractors: What to Share Weekly?
Running a contracting business is messy. As there is always a job to finish, a client to call and a quote to send etc and so on. And you may ask where the hell is Marketing? Well it is most of the time it’s on the back burner and honestly, it’s easy to ignore. But […]